Case Study | 430+ New Spa Appointments via Meta Ads for Sauna and Cryotherapy Centers in the Washington, DC area

Client

District Cryo

Service

Facebook Ads

Industry

Local Wellness

Project Overview

District Cryo needed new customer acquisition in the Washington, DC area. We created a geo-targeted campaign using Facebook and Instagram ads.

Key Strategies

Radius targeting within 5 miles of the spa
Discounted intro offers to lower barriers
Retargeting for abandoned booking visitors

Outcome & Impact

430+ new appointments in 6 months
Cost per booking averaged $21
Repeat customer rate exceeded 48%

Work with Arthur

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430+ New Spa Appointments via Meta Ads for Sauna and Cryotherapy Centers in the Washington, DC area